Quick Tips For Catalogues

  • Make every pack the same
  • Day ticket to the front
  • Order form visible
  • If specialogue included put back to back

Make sure your name; telephone number, distributor number and address are on the rear of the catalogue and on the order form.

Making Up Your Catalogues

What Makes Retailing Tick

  • CONSISTENCY – Make a plan and stick to it.
  • REGULARITY – Maintain a frequency, your customers will expect it.
  • RELIABILITY – Be there without fail when you say.
  • PERSONALISE – get your name in front of the customers at every available opportunity.
  • REFUND OR REPLACE – Without question – This can lead to a new customer for life (ask your sponsor).
  • LETTERBOX YOUR CATALOGUES – then customers cannot prejudge the catalogue before they have had a chance to look.
  • ALWAYS WORK WITH 200 CATALOGUES & KEEP TOPPED UP!
  • INCENTIVES – You may run competitions for your best customers.
  • GROUP SALES – Clubs of any sorts, sporting, religious, recreational, educational, offices, etc.
  • ABOVE ALL – Build a customer base – this means keeping records from day 1, getting to know your customers by name and building a relationship with them.

BUILD A CUSTOMER BASE & TEACH YOUR TEAM

Packaging Tips For Catalogues

  1. Place a sticker on the back of each of the main catalogues only (not the seasonal ones).
  2. Now place remaining stickers onto space provided on your order forms.
  3. Put together your catalogues as advised by your coach and refer to the video.
  4. Place the order form in the pack as advised. use both sides of the bag as a display, as you don’t know which way round it will fall when you push it through the letterbox.
  5. Place 1 slip in the front of each catalogue.
  6. Turn your catalogue box on its end and start to stack the completed catalogues in the box, do not seal the snappy bags yet as they will be full of air
  7. Once you have finished making the catalogues up, you will have a stack of catalogues already in their original box. Because they are stacked the excess air will have been pushed out so before moving them to seal each bag. Air trapped in the bags make folding them for delivery harder than if they are almost vacuum packed.

Once your catalogues have been out you will notice your catalogue bags will start to become tarnished. Remember your catalogues are your shop window. Replacing your bags regularly will keep your catalogues looking fresh and inviting. Do you go shopping into dirty looking shops?

Once your catalogues have been out you will notice your catalogue bags will start to become tarnished. Remember your catalogues are your shop window. Replacing your bags regularly will keep your catalogues looking fresh and inviting. Do you go shopping into dirty looking shops?